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Jane Smith Agency
- Clé de Peau Beauté Creative, Strategy, Branding, Production, Marketing, 360° Communications Strategy and Implementation, Social Media, CSR Strategy and Implementation, Casting, PR, Event Design, Event Production, Leadership Advisory, In-House Consulting.
- Lucky Brand
- Sephora Advertising, Creative Direction
- Violet Grey Positioning, Brand Book, Identity, Graphic Design
- Fabletics Positioning, Brand Book
- True Religion Advertising, Creative Direction, Strategy
- bkr Creative, Digital, Photography, Strategy
- CO Design, Print Production
- Fabletics Creative Direction, Product Consulting
- TechStyle Fashion Group Positioning, Brand Book, Identity, Brand Strategy, Digital Strategy, Product Development
- Commissioned Work
- Lucky Brand old Creative, Digital, Production, Strategy
- bkrold Creative, Digital, Photography, Strategy
- Yahoo Style Casting, Photography, Production
- Victorinox Swiss Army Creative Direction, Print Production
- Clique Media Group Production, Project Management
- Client History Archive
Client
True Religion
Services
Advertising, Creative Direction, Strategy
Project Info
True Religion, a specialty denim brand, is known for its quality craftsmanship, bold style and innovative design. Jane Smith repositioned the brand with an elevated advertising campaign that accentuated its authentic heritage and core attributes.

Photography by Mikael Jansson

Photography by Mikael Jansson

Photography by Mikael Jansson

Photography by Mikael Jansson